Why Tram Advertising
Trams are a beloved and integral part of Melbourne's landscape, providing iconic formats for your brand's messages. For brands wanting to make a bold statement, Tram advertising delivers greater impact and cut-through to quickly build campaign reach and frequency.
Tram advertising is a broadcast medium, offering huge exposure across Melbourne's key commercial and residential areas including Collins Street's retail precinct, Bourke Street mall, and Southbank route 96 running from St Kilda beach to East Brunswick.
1.5M
People are reached each fortnight by trams in Melbourne Australia
(Move Sep 2022 – 2022 Model)
1 in 2
Melbournians are reached per transit campaign.
(Move Apr 2022 – 2022 Model)
71%
Of people agree they see multiple tram ads a week due to travelling on the same route.
60%
Of people say they like bus and Tram advertising because it is not intrusive.
Are you ready to take your advertising on the road?
Count on us for all of your transit out of home advertising needs, from choosing the right location and format for your brand to installing the ad creative, we’ll deliver an outstanding campaign tailored just for you. For inquiries regarding available options in your area, please contact us at 1300 750 922.